About Us
Build a Better Bar is more than a project.
Build a Better Bar is powered by Association GC and founded by G.C. Murray II, Esq., DPL—a past bar president, current Florida Bar leader, and keynote speaker at the Voluntary Bar Leaders Conference. GC has also worked with national bar associations and multimillion-dollar trade groups, giving Build a Better Bar unmatched perspective on what makes associations grow.
We created Build a Better Bar because too many voluntary bar associations are running on fumes—same programs, same struggles, same results. Members are drifting, engagement is slipping, and leaders are left asking, now what?
Our answer: give bar leaders the exact tools and strategies they need to run stronger organizations. Not theory. Not ivory-tower lectures. Just practical, tested, and ready-to-use resources.
What We Deliver
What You Get
Templates, checklists, and frameworks you can plug in today.
Step-by-step resources designed to help you take action fast.
Insight-packed emails that cut through the noise.
Fresh perspectives and proven tactics you can apply right away.
Real conversations with leaders who are building the future, not babysitting the past.
Candid stories and lessons you won’t hear anywhere else.
Why Choose Us
Powered by Association GC
Build a Better Bar is powered by Association GC, which has guided some of the largest associations and professional organizations in the country. We’ve seen what works, what fails, and what no one talks about. Now we’re putting that knowledge in your hands.
Because bar leadership isn’t just about keeping the lights on.
It’s about creating something members can’t imagine leaving.
That’s how you build a better bar.
Who It's For
This is Your Unfair Advantage
If you’re a president, board member, or executive director, this is your unfair advantage. Because building a better bar doesn’t happen by accident. It happens by design.
“Finally—resources that speak to the real challenges of bar leadership.”
Past Bar President
“The team at Build a Better Bar is exceptional. Their tailored engagement strategies have made a significant impact on my effectiveness as a bar leader.”
Bar Leader
“I highly recommend Build a Better Bar to any bar leader looking for practical guidance. They have been instrumental in helping me drive innovation and strengthen engagement within my organization.”
Bar Leader
Don’t run your bar on autopilot.
Join a community of leaders who are ready to create change.
Have questions? See FAQ.